RIHANNA, JAY-Z: Go Global With Budweiser
Rihanna and her Roc Nation boss are teaming up with Budweiser for a new campaign.
They've both filmed ads for the beer. Rihanna's features her new single, "Right Now," and Jay's is set to his “PSA” off The Black Album. Bud is also putting out a special 24-pack of cans with RiRi's Diamonds world tour logo on it.
Budweiser is already the main sponsor of Hov's Made in America festival in Philadelphia on Labor Day weekend, as well as his Legends of the Summer tour with Justin Timberlakeand Rihanna’s Diamonds tour.
MY 2 CENTS:
- They can hate on Jay all they want, but who else does it like this?
- When the King of New York drops a record, everyone else gets ignored.
- The Rihanna commercial doesn't scream Budweiser as much as the Jay commercial does.